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Social Media & Influencer Marketing Specialist

extra holidays - extra parental leave - fully flexible

Remote:

Full Remote

Contract:

Full time

Experience:

Mid-level (2-5 years)

Work from:

United States

Offer summary

Qualifications:

2+ years influencer marketing experience, Intermediate Excel/GSheets skills, Experience with social media management tools, Strong written and verbal communication.

Key responsabilities:

Build and manage influencer lists
Handle outreach and track engagement metrics

GrowthAssistant Human Resources, Staffing & Recruiting Small startup https://growthassistant.com/

2 - 10 Employees

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Job description

GrowthAssistant is looking for a Social Media & Influencer Marketing Specialist for our growth marketing team in the US. This teammate helps in building and managing influencer lists based on client parameters, handling outreach, tracking, and reporting on engagement metrics, and facilitating contract closures. Additionally, responsibilities include supporting organic social content creation, coordinating with design teams, performing light design work, managing community engagement, and tracking project statuses, with occasional ad-hoc tasks as needed.

This is a great opportunity for someone who wants to work with a growing brand and wants continuous learning and growth during their career.

The Benefits

Work From Home
Attendance, Performance, and Referral Bonuses
Paid Holidays and Time Offs
Health Insurance Card

The Role

Influencer Marketing:

Build lists of qualified influencers based on client parameters (# of followers, engagement, content alignment with the brand's mission, estimated CAC, etc.)
Manage tracking spreadsheet and provide reporting (# of outreaches, response rate)
Templated outreach and coordination - client to provide templates
Manage outreach administrative / data entry touch-points
Escalating issues when appropriate re: contract negotiation and / or deliverables
Facilitation of contract closing
Draft project briefing documents, with client guidance, so influences can understand product messaging and guidelines for content creation
QC ongoing campaigns (review if content posted is within the guidelines)
Perform ad-hoc operations tasks as needed

Organic Social:

Support creation and drive execution of a monthly content calendar
Monitor analytics and deliver performance reporting
Coordinate with in-house design team for creatives and copy
Light design work in Canva - client willing to lean in on training as needed
Post organic content on social platforms - client to provide copy and creative
Community management (monitor / engage on social within client provided framework)
Track various data / project statuses using GSheets / Excel or PM tool
Scan competitor posts and provide notes on potential content ideas
Research and build lists of relevant TikTok and Instagram influencers/creators
Track attribution data / engagement as well a hit a conversation goal

The Requirements:

2+ years experience executing influencer marketing or affiliate marketing campaigns
Strong written and verbal English communication skills
Experience with Aspire/Grin for influencer marketing (or similar tool)
Intermediate experience with Excel / GSheets
Ability to work EST
2+ years experience with organic social management for Meta and TikTok
1+ years experience with a social management platform like Hootsuite/similar
Experience with AI tools like ChatGPT
Ability to work EST

Nice-to-have:

Design experience in Canva for social posts
Graphic design experience with Photoshop
Video editing experience with CapCut

We are looking for someone who wants to grow as part of a team. Ideal candidates desire to learn, grow, and take on more responsibilities along the way. Join our team now!