Senior User Acquisition Specialist

At Ancient Gaming, we lead the way in innovation within the iGaming software industry. As pioneers, we are constantly pushing the boundaries of what's possible, setting new standards with engaging software and transformative experiences. Our products are designed to captivate a high-spending, forward-thinking generation eager to reshape the future of gaming.

Founded in Malta in 2018, Ancient Gaming has rapidly grown into a global entity, with a team of over 100 skilled professionals spanning more than 30 countries. Embracing a remote-first model, we continue to drive advancements in the gaming landscape.

⚡ Your Mission as Senior User Acquisition Specialist:

You will optimize and manage PPC campaigns across key platforms to drive new user acquisition. You will analyze conversion metrics, implement data-driven strategies, and improve landing page performance to ensure effective user onboarding. Collaborating with cross-functional teams, you'll enhance the overall user experience and consistently meet growth objectives.

You will be working on:

• CSGORoll — the world’s #1 skin gaming site. A community social gaming platform specifically designed for CS2 players, featuring unique in-house custom-built games, such as Roulette, Crash, Unboxing, and PVP.
• HypeDrop — a leading gamified shopping platform, where over 500,000 users experience the excitement of real-time mystery box openings, box battles, and customizable deals. Since 2018, HypeDrop has sold over 150 million boxes, revolutionizing the way people shop and win.

You will:

• Oversee and optimize PPC campaigns across platforms such as AdRoll, Snapchat, Google, Meta, and Ahrefs to drive new user acquisition.
• Ensure accurate tracking and analysis of conversion metrics, providing consistent weekly reports that demonstrate progressive growth toward established objectives.
• Manage and test multiple landing pages in various languages and styles to maximize conversion rates, ensuring new users are directed to the appropriate pages.
• Coordinate with Trackier to ensure correct implementation and functionality, guaranteeing precise conversion tracking and data accuracy.
• Assess the UX flow for new users landing on the website, identifying inefficiencies, analyzing drop-off rates, and implementing strategies to enhance conversion rates.

Job requirements

You will excel in this role if you possess:

• Minimum of 3 years of user acquisition experience, with demonstrable experience in crypto, e-commerce/dropshipping, and social gaming industries.
• Proven experience in managing and optimizing PPC campaigns across multiple platforms, including AdRoll, Snapchat, Google, Meta, and Ahrefs.
• Strong ability to analyze data, interpret conversion metrics, and generate actionable insights to improve user acquisition strategies.
• Familiarity with marketing analytics tools and platforms, ensuring accurate tracking and reporting of user behavior and campaign performance.
• Knowledge of user experience principles to evaluate and enhance the onboarding process for new users, aiming to reduce drop-off rates and increase conversions.
• Ability to manage multiple tasks and projects simultaneously, ensuring timely execution and alignment with marketing objectives.
• Strong interpersonal skills to work effectively with internal teams and external partners, ensuring cohesive execution of user acquisition strategies.

😎 What do we offer to you?

• Work-from-Anywhere Policy: As a remote-first organization, you have the opportunity to work from any location globally. Our flexibility policy empowers you to tailor your location and workday to support your personal needs, while still promoting effective collaboration with your colleagues.
• Annual Team-Building Event: Each year, we select a destination for our team-building event to collectively celebrate our achievements and strengthen our team bonds.
• Home Office Equipment Budget: We provide a dedicated budget to acquire all necessary equipment to set up an efficient and comfortable home office environment.
• Learning and Development Budget: We invest in your professional growth by offering a budget for skill development and continuous learning, including full access to Udemy.
• Spill Mental Health Service: Our Spill Mental Health Service offers comprehensive counseling support to any employee in need, ensuring your well-being is prioritized.
• Company Culture: We are an innovative and fast-moving company where your development will only be limited by your own potential.

This post details our vision for the ideal candidate and highlights the potential for growth within this role. If you’re an 80% fit and excited about the position, we encourage you to apply. Ancient Gaming is an equal opportunity employer. All applicants will be considered regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.