The Role
As the Senior Manager of Retail Marketing for Moderna’s US Commercial team, you will manage the execution of retail marketing strategies while supporting broader retail marketing initiatives. Reporting to the Director of Retail Marketing, you will play a critical role in driving the visibility and impact of Moderna's products in the retail space, working closely with cross-functional teams and external retail partners to ensure consistency and alignment with overall brand and business goals.
Here’s What You’ll Do
Execute and Refine Retail Marketing Strategies: Implement retail marketing initiatives that elevate product awareness and support sales performance across digital, print, and in-store channels.
Market and Customer Insights: Conduct targeted market analysis to gather insights into trends, competitor activities, and customer preferences, helping refine retail strategies.
Cross-Functional Collaboration: Partner with sales, product, and other marketing teams to ensure cohesive and coordinated marketing efforts across all retail touchpoints.
Campaign and Budget Management: Develop and manage promotional campaigns, maintaining fiscal responsibility and optimizing marketing spend for maximum impact.
Support Sales Enablement: Create and distribute training materials and sales tools to empower the sales team to maximize their effectiveness in the field.
Compliance and Ethics: Ensure all marketing activities adhere to industry regulations and reflect Moderna’s commitment to ethical standards.
Performance Monitoring: Regularly analyze and report on the effectiveness of retail marketing initiatives, using data-driven insights to guide adjustments and future strategy.
Retail Partnership Management: Develop relationships with retail partners, tailoring marketing approaches to align with their goals and customer engagement strategies.
Product Launch Support: Assist in planning and executing marketing activities to support product launches, aligning with retail and brand standards.
Here’s What You’ll Need (Minimum Qualifications)
6+ years of pharmaceutical or healthcare marketing experience, including at least 1 year in retail pharmacy or retail marketing.
Bachelor’s degree in Marketing, Business, or a related field.
Proven skills in content development, campaign management, and budget optimization.
Here’s What You’ll Bring to the Table (Preferred Qualifications)
Experience with digital marketing and innovative channels, including digital retail or influencer marketing.
Strong analytical skills, with experience leveraging data to inform marketing decisions and optimize strategy.
Ability to collaborate with cross-functional teams, including sales, legal, and regulatory departments.
Solid project management abilities, capable of handling multiple projects simultaneously.
Relationship-building skills with a customer-centric mindset.
A desire to make an impact as part of a high-growth, transformational company that is Bold, Relentless, Curious, and Collaborative.
This role is expected to be in office 70% of the time with flexibility to work from home up to 30%.
Moderna is pleased to provide you and your family with a comprehensive and innovative suite of benefits, including:
- Highly competitive and inclusive medical, dental and vision coverage options
- Flexible Spending Accounts for medical expenses and dependent care expenses
- Lifestyle Spending Account funds to help you engage in personal enrichment and self-care activities
- Family care benefits, including subsidized back-up care options and on-demand tutoring
- Free premium access to fitness, nutrition, and mindfulness classes
- Exclusive preferred pricing on Peloton fitness equipment
- Adoption and family-planning benefits
- Dedicated care coordination support for our LGBTQ+ community
- Generous paid time off, including:
• Vacation, sick time and holidays
• Volunteer time to participate within your community
• Discretionary year-end shutdown
• Paid sabbatical after 5 years; every 3 years thereafter - Generous Paid Leave offerings, including 18 weeks of 100% paid parental leave for all new parents
- 401k match and Financial Planning tools
- Moderna-paid Life, LTD and STD insurance coverages, as well as voluntary benefit options
- Complimentary concierge service including home services research, travel booking, and entertainment requests
- Free parking or subsidized commuter passes
- Location-specific perks and extras!
About Moderna
Since our founding in 2010, we have aspired to build the leading mRNA technology platform, the infrastructure to reimagine how medicines are created and delivered, and a world-class team. We believe in giving our people a platform to change medicine and an opportunity to change the world.
By living our mission, values, and mindsets every day, our people are the driving force behind our scientific progress and our culture. Together, we are creating a culture of belonging and building an organization that cares deeply for our patients, our employees, the environment, and our communities.
We are proud to have been recognized as a Science Magazine Top Biopharma Employer, a Fast Company Best Workplace for Innovators, and a Great Place to Work in the U.S.
As we build our company, we have always believed an in-person culture is critical to our success. Moderna champions the significant benefits of in-office collaboration by embracing a 70/30 work model. This 70% in-office structure helps to foster a culture rich in innovation, teamwork, and direct mentorship. Join us in shaping a world where every interaction is an opportunity to learn, contribute and make a meaningful impact.
If you want to make a difference and join a team that is changing the future of medicine, we invite you to visit modernatx.com/careers to learn more about our current opportunities.
Moderna is a smoke-free, alcohol-free and drug-free work environment.
Moderna is a place where everyone can grow. If you meet the Basic Qualifications for the role and you would be excited to contribute to our mission every day, please apply!
Moderna is proud to be an equal opportunity workplace and is an affirmative action employer.
Moderna is committed to equal employment opportunity and non-discrimination for all employees and qualified applicants without regard to a person's race, color, sex, gender identity or expression, age, religion, national origin, ancestry or citizenship, ethnicity, disability, military or protected veteran status, genetic information, sexual orientation, marital or familial status, or any other personal characteristic protected under applicable law. Moderna is an E-Verify Employer in the United States. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
Belonging, Inclusion, and Diversity are critical to the success of our company and our impact on society. We’re focused on attracting, retaining, developing, and advancing our employees and believe that by cultivating diverse experiences, backgrounds, and ideas, we can provide an environment where every employee is able to contribute their best.
Moderna is committed to offering reasonable accommodations to qualified job applicants with disabilities. Any applicant requiring an accommodation in connection with the hiring process and/or to perform the essential functions of the position for which the applicant has applied should contact the Accommodations team at leavesandaccommodations@modernatx.com. (EEO/AAP Employer)
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