Staff Outbound Product Manager

It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.

Outbound Product Manager – Platform AI & Generative AI team

Who we are: 

ServiceNow is changing the way people work. With a service-orientation toward the activities, tasks and processes that make up day-to-day work life, we help the modern enterprise operate faster and be more scalable than ever before.

We’re disruptive. We work hard but try not to take ourselves too seriously. We are highly adaptable and constantly evolving. We are passionate about our product and we live for our customers. We have high expectations, and a career at ServiceNow means challenging yourself to always be better.

We are looking for a Senior Product Manager to help define and guide the continued evolution We're responsible for guiding products throughout the execution cycle, focusing specifically on evangelizing, packaging, promoting, and tailoring our solutions to our stakeholders and customers. As an Outbound Product Manager for the ServiceNow platform team, you will play a pivotal role as the technical/domain expert who owns the external best practices for the product, related solutions, and competitive differentiators. Partnering closely with product management and product marketing teams, you will be responsible for developing and executing enablement and adoption activities that drive business outcomes.

In this role, you will work cross-functionally to guide products from development through adoption by connecting the technical and business worlds. You can break down complex problems into clear solutions anchored in market differentiation and measurable customer outcomes. You have deep customer empathy, an insatiable desire to continuously learn through qualitative and quantitative measures, and a passion for driving scale.

We want someone who will thrive as an individual contributor and work collaboratively with fellow Product Managers, our engineering teams, business units, and technical experts in the field organizations.

The Opportunity: 

ServiceNow’s generative AI services (Now Assist) are changing the enterprise landscape.  ServiceNow's Generative AI outbound product management team is a platform organization responsible for the core capabilities driving ServiceNow’s Now Assist product portfolio.  These platform touchpoints include the various large language models powering generative ai skills (use cases); the integration and management functionality to deploy, manage, and extend Now Assist; and the core AI engagement interfaces (eg AI Search, Virtual Agent, skill kit, etc) used to interact with the Generative AI experiences.

This is a unique opportunity to serve as a leader in the definition and execution of product adoption and growth success motions within one of the fastest growing product lines - at one of the largest and fastest growing enterprise SaaS companies in the world.  

Outbound Product Managers work directly with business units, customers, partners, and the field to enhance their overall experience with the product and make them successful. They monitor market adoption, deliver scalable and repeatable programs, and act as the liaison between customer and development teams.

What you will do:

 In this role, you will:

• Drive vision and leadership to extend ServiceNow’s position in the market powering enterprises with AI.
• Be the product evangelist to customers, partners, and internal stakeholders in areas of Generative AI best practices including pre and post sales motions.
• Drive the Go-To-Market for Generative AI product releases.  Develop, support and guide business units, and marketing organizations, on how to effectively position and communicate product vision, and ServiceNow’s unique value proposition in Generative AI.
• Develop a deep understanding of customer use cases and success outcomes.
• Establish a trusted / strategic advisor relationship with internal business units, and front-line sales expert teams.
• Develop and continuously publish content that connects capability to value, with a particular focus on “How To” content tied to the most relevant customer use cases.
• Uncover and mitigate any risk that threatens market adoption of product releases.
• Act as the liaison between Product Management and our Customers with a focus on developing scalable/repeatable best practices.
• Experiment and test hypothesis on new ways to drive continuous improvement in customer self-service.
• Lead and support industry analyst engagements to help position ServiceNow as a leader in the industry.

• 5+ years of experience in product roles such as Product Manager, Solution Architect, or technical sales consultant
• Strong enterprise customer experience.   
• Established knowledge of the ServiceNow platform.  Either with experience and/or certifications in using the platform or with experience in actively managing a ServiceNow instance.
• Understanding of AI technologies and Generative AI systems.
• Fanatical about customer success and tenacious at driving long-term customer value.
• Hands-on, results oriented person.  You can go deep technically and are proficient in using/configuring customer use cases.
• Highly data-driven with commitment to drive customer engagement towards business outcome and value realization
• Excellent verbal and written communication skills, including the ability to chair sessions and host webinars.

Not sure if you meet every qualification? We still encourage you to apply! We value inclusivity, welcoming candidates from diverse backgrounds, including non-traditional paths. Unique experiences enrich our team, and the willingness to dream big makes you an exceptional candidate!

For positions in this location, we offer a base pay of $158,500 - $277,500, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work. Learn more here.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements. 

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance. 

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. 

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