Job Title: Influencer Marketing Specialist
Location: Remote
Company: AI Certs™
About Us: AI Certs™ is a leading provider of role-based, vendor-agnostic AI and blockchain
certifications. We are committed to empowering professionals with the skills needed to excel in a
rapidly evolving digital landscape. Our innovative programs are designed to meet the needs of
individuals and organizations worldwide.
Job Summary: We are seeking a dynamic and creative Influencer Marketing Specialist to join our
growing marketing team. The successful candidate will be responsible for developing and executing
influencer marketing strategies that increase brand awareness, drive engagement, and support
business growth. This role requires a passion for social media, excellent communication skills, and
the ability to build and maintain relationships with influencers across various platforms.
Key Responsibilities
- Develop and execute influencer marketing strategies to achieve business objectives.
- Identify, recruit, and manage relationships with influencers across social media platforms,
including Instagram, YouTube, TikTok, Twitter, and LinkedIn.
- Collaborate with influencers to create authentic, engaging content that aligns with our
brand values and messaging.
- Monitor and analyze influencer campaign performance, providing insights and
recommendations for optimization.
- Work closely with the content, social media, and marketing teams to integrate influencer
initiatives with broader marketing strategies.
- Negotiate contracts and agreements with influencers, ensuring clear communication of
expectations and deliverables.
- Stay up-to-date with industry trends, emerging platforms, and competitive landscape to
ensure our influencer marketing efforts are innovative and effective.
- Track and report on key performance indicators (KPIs) related to influencer marketing
campaigns, providing regular updates to the marketing team and leadership.
Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven experience in influencer marketing or social media marketing.
- Strong understanding of social media platforms and influencer landscape.
- Excellent communication and interpersonal skills, with the ability to build and maintain
relationships with influencers and internal stakeholders.
- Creative thinker with the ability to develop engaging content ideas and strategies.
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced
environment.
- Experience with influencer marketing platforms and tools is a plus.
Benefits
- Competitive salary and performance-based bonuses.
- Opportunities for professional growth and development.
- Flexible work schedule and remote work options.
- Collaborative and supportive work environment.
- Access to cutting-edge AI and blockchain learning resources.
