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Search Engine Optimization Specialist

Remote: 
Full Remote
Contract: 
Experience: 
Mid-level (2-5 years)
Work from: 

Offer summary

Qualifications:

BS/MS degree in marketing or related field, 3+ years of SEO experience, Knowledge of keyword research tools, Experience in brand side role for 2 years, Proficient in Google Analytics and data analysis.

Key responsabilities:

  • Lead research for SEO friendly keywords
  • Drive organic traffic and optimize content
  • Audit websites and monitor SEO issues
  • Collaborate with teams on marketing campaigns
  • Analyze SEO insights and report outcomes
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Tacnique Information Technology & Services Scaleup https://tacnique.com/
51 - 200 Employees
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Job description

Type, Location : Full Time @ Anywhere in India


Desired Experience : 3+ years


Job Description


Responsibilities :


● Lead research for SEO friendly keywords.

● Well versed with on and off page SEO activities.

● Should be adept at driving organic traffic

● Should be able to understand the audience and what content would fit best to write by the

content team.

● Should be able to do a detailed audit of the website to roll out the best possible strategies.

● Monitor technical search engine optimization issues and help in fixing them.

● Optimize the content of landing pages, blogs and websites.

●Provide references of high ranking blogs, references with keywords to work to the content

writer(s) to ensure ranking of blogs.

● Direct and coordinate content teams in off-page search engine optimization tasks like link-

building, forum commenting, etc.

● Analyze the insights and create a report on all aspects of SEO including the audience,

traffic, views, clicks, rankings, etc.

● Collaborate with the Marketing and Sales teams during the marketing campaigns.

● Collaborate with the Content team to develop the right approach for the marketing

initiatives.

● Stay up to date regarding search engine optimization and marketing standards.

● Execute tests, collect and analyze data and results, identify trends and insights in order to

achieve maximum ROI in paid search campaigns

● Perform ongoing keyword discovery, expansion and optimization


Qualifications :


● BS/MS degree in marketing or a related field

● Proven working experience of 3+ years in SEO

● Knowledge of keyword research and data mining tools

● Should have worked in a brand side role for at-least 2 Years

● Highly creative with experience in identifying target audiences and devising digital

campaigns that engage, inform and motivate

● Deep knowledge of Google Analytics and other data analysis tools.

Required profile

Experience

Level of experience: Mid-level (2-5 years)
Industry :
Information Technology & Services
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Creativity
  • Collaboration
  • Communication

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