未来领军人_AC Global Digital Enabling Marketing Manager_PTCN

90 percent of managers at Bosch come from our own ranks. One of the reasons for this: the Junior Managers Program (JMP).

Together with your mentor, we prepare you for taking on managerial tasks in our company. The factors leading to success are the same today as in the past: practical orientation, tailor-made content, and focus beyond borders.

It is a development program for global talents, a pipeline of next generation Bosch global executives with global resources and platform.

What does JMP, the individualized program offer?

Fast track leadership program, 18 to 24 months term, challenging 3-4 job rotations with high exposure: to different functions, industries and cultures in Bosch group

Accelerated Career Progression: exclusive for leadership pipeline for the Bosch group with executive sponsorship

Personal mentor at top management levels with individualized learn journey, Individual program planning

Mentor guided rapid personal growth and deep self-awareness

Job Description

Ensures high quality and efficient content production according to brand strategy and guidelines 

• Ensures content and training material development is based on user journey insights and thorough analysis of market, competitor and user behaviours
• Ensures content and training materials achieve Marketing KPIs, incl. Brand health and development of corrective actions
• Ensures IT infrastructure/ AI marketing supports brand strategy and marketing concept implementation
• Represent BU in cross-BU and towards BDO in all essential Marketing infrastructure related projects

• Master’s degree or above, 2-5 years working experience
• Good understanding of digital technical marketing
• AI or other marketing content automation background
• Derives sustainable decisions based on cross-functional knowledge and experience 
• Identifies and develops strategically important competencies in own specialist field
• Strong communication skills in dealing with different stakeholders and hierarchies, Analytic and negotiation skills
• Flexible, enthusiastic, motivating and empathic 
• Thinks systematically, Strategic thinking, Conflict-resolution, Conflict-resolution, Personality and enthusiasm.
• Motivator and role-model for collaboration, Capability to seek and give feedback, Decision-making and result-orientation 

UX and Agile working methods

Contribute Bosch Marketing Enabling Team to translate and implement Bosch brand strategy across training, content production and “technical” marketing
Take lead of study & develop AI marketing topic for future in terms of concent creation, translation, training material, etc
Ensures consistent implementation of brand strategy and marketing concept in all content and training materials 
Ensure IT infrastructure supports brand strategy
Responsible to achieve Marketing ROI