Data Driven Marketing - Marketing Account Manager

ABOUT THE COMPANY

Data Driven Marketing is home to a dedicated multinational team of experts in various fields, including funnel building, social media advertising, copywriting, analytics, and marketing. Led by CEO and Founder John, the team includes specialists such as Josip (Funnel Strategy Lead), Monica (Copywriting Chief & Copy Coach), Dunja (Marketing Coordinator), Martina (Account Manager), Iva (Junior Account Manager), Petra (Marketing Assistant), Enna Zone (Junior Account Manager), and Dominik Dragun (Junior Account Manager).

At Data Driven Marketing, their mission is clear: 5x info product and course creators revenue through Strategic Funnel Optimisation, scale it through front-end funnels, more traffic (scaling existing traffic + ads), and then set up high-end upsells. Their clients have, on average, experienced revenue growth ranging from 25% to an impressive 483% after implementing their funnel strategies.

Values are at the core of the company culture, shaping the way they work and interact:

• Effortless Flow - they want to reach a level of excellence where people outside of the business don’t even understand it
• Growth - always pushing their limits and learning new skills
• Honesty - full transparency both with clients and with each other

Join Data Driven Marketing, where they strive for excellence, embrace transparency, and work collaboratively to achieve success for their clients and themselves.

ABOUT THE ROLE

As a Digital Marketing Account Manager, the primary objective is to ensure the effective implementation of the funnel strategy, proficient project management, timely task execution, and overall client satisfaction. Ultimately, these efforts contribute to increased revenue for both the client and our organization.

Key Responsibilities:

• Account Management:
• Conduct client meetings, present project progress, and review roadmaps and KPIs, ensuring client satisfaction.
• Identify issues and propose solutions through effective problem-solving.
• Collaborate with senior account managers to guarantee exceptional project delivery.
• Project Management:
• Lead project management activities, including documenting meetings, planning and updating tasks in Todoist (our project management software), assigning deadlines, and delegating responsibilities to team members.
• Monitor project progress, address obstacles proactively, and ensure projects stay on track by timely follow-ups with team members and clients.
• KPI Tracking:
• Manage and analyze KPI tracking spreadsheets using Google Analytics and export sales data from course software (e.g. Kajabi, Teachable, Thinkific).
• Present data-driven insights and recommendations for performance optimization during internal project planning sessions and client meetings.
• Copy & Research:
• Conduct in-depth analysis of customer surveys and existing client content for valuable insights.
• Prepare and send Offer Questionnaires to clients to update future copy briefs.
• Craft written Copy Briefs based on DDMs’ SOPs for copywriters.
• Design:
• Develop design briefs based on DDMs' SOPs for front-end web developers to convert into live sales funnels using platforms such as ClickFunnels, Teachable, Kajabi, WordPress, Squarespace, etc.
• Funnel Set Up:
• Coordinate with the automation specialist to set up tech in email marketing systems (e.g. Active Campaign, ConvertKit), funnel software (e.g. ClickFunnels, ThriveCart), and connections with course hosting software (e.g. Teachable, Kajabi, Thinkific).
• Set up split tests on sales pages, checkout pages, and email marketing campaigns.
• Run Campaigns:
• Set up campaigns in clients’ CRMs (Active Campaign, Convert Kit, etc.).
• Thoroughly check campaign setups and executed sales campaigns.
• CRO (Conversion Rate Optimization):
• Work on optimizing conversion rates, analysing metrics such as click-through rates, open rates, checkout page take rates, upsell & order bump take rates.
• Identify areas for improvement based on KPI tracking and implement enhancements in the funnel.

Working Hours ⏰: Full time, 40 hours a week, 8 hours/day Mon-Fri. Ideally able to work around the CET timezone. Flexible working hours between 7 AM and 8 PM (CET).

Requirements

To thrive in this position, the ideal candidate will possess:

✅ Proficiency at a C1 level in written and spoken English, ensuring clear and effective communication with both clients and team members.

✅ Project management expertise, encompassing the ability to strategically plan projects, and define milestones and tasks, ensuring timely completion. Strong organizational and time management skills are essential to handle multiple projects and deadlines while maintaining high-quality standards.

✅ A minimum of 1-2 years of Marketing experience.

✅ Account management skills, including running client meetings, prevention of project scope expansion, and high proficiency in organizational and communication tasks. Experience in crafting briefs for copywriters, and designers, and collaboration with automation specialists is a must.

✅ Drive, demonstrated by a strong desire to learn and stay updated on cutting-edge marketing techniques, coupled with a deep understanding of our company's methods and processes. A commitment to excellence, continuous improvement, and the ability to take action and learn from experiences. A genuine passion for marketing and data, evidenced by proficiency in spreadsheet use.

As the Ideal Candidate, you should embody:

✅ A balance of humility and ambition.

✅ Willingness to tackle any task.

✅ A robust problem-solving mindset, enabling independent resolution of challenges before seeking guidance.

✅ A fun and easygoing personality, fostering seamless integration into our hardworking team and enjoying camaraderie along the way.

✅ Proactiveness.

Brownie Points for:

✅ A background in tech.

✅ Experience with CRMs & Automation tools.

✅ Coding or design background.

✅ Proficiency in copywriting.

Benefits

What’s in it for you?

• 💰 Competitive Salary: Earn a monthly salary up to €3,500.*
• 🌍 Paid trips to European company events.
• 📚 Ongoing training (access to many digital marketing courses and if we don’t have what you need then we’ll probably pay for it).
• 🌴 Global Work Flexibility: Work remotely from anywhere in the world.
• 🌟 Opportunities for Growth
• 📈 Salary Increases: Potential for salary growth as you expand your skills and responsibilities.
• 🌴 PTO: 20 vacation days + 1 extra day for your birthday.
• 🏰 All UK Holidays.

*Please note that this is a gross salary and that you are responsible for any tax-related procedures in your country of residence. We kindly ask you to apply only if you are happy to work remotely as an independent contractor.

HOW TO APPLY

The JobRack team are working with Data Driven Marketing to help them find their new team member. 

The hiring process for this position will include the following steps:

1. Completing the application form on JobRack.
2. Recording a short video introduction of yourself.
3. If shortlisted, completing test tasks.
4. Attending video interviews to discuss your previous experience and the new role in more detail.

The JobRack team has gained a full understanding of the {{employer}}’s needs and will review, filter, screen and test candidates in line with this.

To ensure your application is considered, take the time to carefully read the job description and submit a high-quality application.

We will, of course, provide you with feedback throughout the process.

At the request of {{employer}} applications for this position must be submitted through JobRack and direct contact with the employer is not allowed. If you have any questions, please contact JobRack at: John@jobrack.eu

Please note that this position requires 100% commitment and is not suitable for those seeking a side job, freelance work, or part-time employment. It is important to only apply if you intend this to be your primary and only full-time job. Any attempts to work multiple full-time jobs without the knowledge of your employer may result in termination and a ban from applying to other jobs on the JobRack site.

We look forward to receiving your application! 

To make sure you receive updates on your application please add John@jobrack.eu to your email address book.  

Got questions about working remotely? Check out JobRack’s FAQ for answers to everything you might want to know. https://jobrack.eu/jobseeker-faq