QA Lead

We Dream. We Do. We Deliver.

As a full-service, data-driven customer experience transformation, we partner with Top 500 companies in the DACH region and in Eastern Europe. Originally from Switzerland, Merkle DACH was created out of a merger Namics and Isobar - two leading full-service digital agencies.

Our 1200+ digital enthusiasts are innovating the way brands are built, through providing expertise in Digital Transformation strategy, MarTech platforms, Creativity, UX, CRM, Data, Commerce, Mobile, Social Media, Intranet and CMS. We are part of the global Merkle brand, the largest brand within the dentsu group, who shares with us a network of over 66,000 passionate individuals in 146 countries.

Job Description:

Become part of a team that is responsible for Marketing Operations. Intake decisioning requirements from various business units and translate into decisioning logic used to present relevant and elidable offers to customers. Responsible for testing changes to decisioning logic/strategy and interfacing with various development teams regarding requirements and defect fixes.

Key Responsibilities:

• 7+ years of demonstrated experience working as part of large Information Technology (IT) teams partnering with clients/business groups to support complex Marketing campaign data environment.
• Translate Marketing offer strategy into decisioning logic based on customer attributes and customer intent.
• Develop and build decisioning logic to meet Marketing offer strategy requirements
• Document and maintain development standards for ongoing decisioning logic changes
• Create test cases for iterations of Marketing offers strategy via decisioning
• Execute and validate test cases (UAT and Regression), identify defects and investigate failures to help uncover appropriate solutions.
• Maintain and execute regression testing of the decisioning system to ensure consistent quality
• Work closely with teammates to determine process improvements related to our decisioning platform and governance process.
• Maintain process flow documentation for decisioning logic changes from ideation to production through Share Point and project management systems.
• Consolidate information and present to senior management in a clear and concise manner.
• Understand and effectively communicate business requirements of projects to Technology teams and be able to assess whether the systems delivery will meet the business requirements
• Execute testing of decisioning system changes implemented by Tech Dev (UAT).

Qualifications:

• Bachelor's Degree in computer science, information systems, data science or other technical area and 5+ years of Marketing Technology or related, relevant Technical experience.
• Strong problem-solving and analytical skills, including a qualitative and quantitative skill set.
• Experience with marketing database, digital and orchestration technologies ex. Adobe, Pega, Unica. These technologies will be leveraged when executing marketing offer strategy via decisioning logic.
• Experience with SQL, SAS, or similar data analysis language. Data analysis is required to validate decisioning logic transactions and identify trends or potential issues with the logic strategy.
• Experience with programming languages and logic development ex. C, Java, PHP. Background in programming concepts and algorithms will be essential when translating the offer strategy into decisioning logic. Most recent Regression test suite built using Selenium.
• Experience with Retail or Call Center CRM systems. Offers are presented in CRM systems such as Oracle, Salesforce, and Clarify. Knowledge of these systems is needed to confirm the decisioning logic is executing and presenting as expected.
• Proficient with reading and understanding XML transactions. XML transactions are leveraged to simulate the decisioning logic via API request with variable attributes. The subsequent XML responses are evaluated to confirm the logic is executing as expected and the correct offers are presented.
• Experience in Agile methodology.
• Experience in creating and documenting business requirements.
• Experience working with cross-functional teams within Marketing, Sales, Customer Care, Finance, IT, etc.
• Demonstrated ability to analyze complex issues and design appropriate solutions.
• Ability to manage heavy work load, accommodate change and adapt accordingly. Experience delivering results in a fast moving, challenging environment.
• Excellent communication skills, including ability to tailor communication to audience to achieve desired results.
• Proficiency in standard MS Office applications.
• Participation in daily meetings
• Training provided on DIRECTV systems and customized tools
• Occasional travel required. (up to 10%)