There's nothing virtual about the virtualization of professional networks. They have transcended physical boundaries to take their place in the digital world. They now play an indispensable role. And when you're working remotely, they're irreplaceable. Platforms such as LinkedIn and X (formerly Twitter) are perfect proof of this. More than just an evolution, they have set in motion a veritable revolution in networking, not least because they help to erase geographical boundaries. In this respect, the parallel with remote jobs is almost perfect.
Impact on career opportunities
For professionals, the playing field is now global. As a result, career opportunities are multiplied. It's easy to connect with peers, mentors and experts from all over the world. With the use of digital technologies, networking has become more diversified and inclusive, opening up a field of possibilities that has no comparison with previous networking practices.
The Transformation of Professional Relationships
It's easy to see why. The use of virtual networks doesn't just mean that we've changed the way we network. The transformation is not just formal. It also profoundly alters the very nature of professional relationships. Online interaction requires a more proactive and creative approach. Only then can the sharing of ideas lead to the establishment of real links, even if the distance separating the protagonists is great.
Remote Networking Strategies
Excellence in remote networking can't be improvised. To maintain meaningful professional relationships, a delicate blend of different ingredients must be created. Here we present them.
- Clear, engaging communication
This is the very first condition: when communicating virtually, clarity is imperative. When communicating online, messages must be concise yet informative. The language used must be professional and avoid ambiguity. It's also important to pay attention to the tone of messages delivered, to maintain commitment.
- Creating valuable content
You are working remotely and live thousands of kilometers away from the heart of your professional community. How can you make yourself known and establish solid links? Creating and sharing quality content is a great way to generate interest and build credibility online. Publish relevant articles, case studies, analyses or commentaries in your field of expertise. This will position you as a key player in your field and attract the attention of your peers.
- Active participation in online discussions
Active engagement in discussion forums, LinkedIn groups and other professional chats related to your professional sector is also highly recommended. Ask relevant questions, share your expertise and answer other members' queries. It's a great way to position yourself as a key contact and build strong ties with members of these communities.
- Searching for relevant professional communities
All this presupposes, of course, that you have joined a relevant professional community. So it's up to you to identify online communities that match your interests and are made up of real experts in your field. Of course, it's the quality of the participants that will determine the quality of your network.
- Developing Personalized Relationships
This is one of the most frequently asked questions: is it possible to build deep professional relationships when working remotely? It's true that remote networking can seem impersonal, but this can be remedied by seeking to personalize interactions. To achieve this, you'll need to engage with others in a genuine and targeted way, for example by sending personalized follow-up messages after online discussions or events. This will enable you to strengthen your ties.
- Active participation in virtual events
At online events (webinars, virtual conferences...), don't just listen - get actively involved. Don't be shy. You're bound to have some pertinent questions on your mind. So don't hesitate to ask them. That way, you'll make contact with the speakers, who'll be sure to take notice of you.
Online jobs don't mean isolation. Today's digital tools enable you to keep your network alive, even if you're living on the other side of the planet. An ocean of opportunities is now open to everyone. It's up to all of us to take advantage of them.